Book Review: Groundswell by Charlene Li & Josh Bernoff

The authors define a groundswell as “…a social trend in which people use technologies to get the things they need from each other, rather than from traditional institutions”. mmm that sounds like an important thing to know about if you think you're a traditional institution, or if you think you're breaking new ground, or if you're a consumer wondering why you're starting to feel left out the loop.

What I liked about the book was the examples and case studies. Usually I skip these, however, I foudn these ones riveting reading. Who needs thriller novels when the business world presents us with such chaotic and roller coaster events. Fabulous.

I also found the way the book was constructed and organised to be very helpful, especially when faced with a disconcerting topic. Far from being disorganised, the underlying structure helped get the message through.

Read this book and it will move you on from thinking about "all we need to do is have the odd blog and a fancy web 2.0 website" and get you into strategising about your social media presence. I have always been convinced that social media is not just for the youngesters and this book has all the examples and conceptuals models to help you create some of your own thinking for your business to prove it is for everyone.

The book has, as you would expect, a great website. http://www.forrester.com/Groundswell/index.html It is good to see them practising what they preach. They have a blog and there is also a social media profiling tool you can download and use.

I'm not one for giving 5 stars to a book, but this one deserves it. I might just read it a second time.

Literature review for the use of Web 2.0 tools in Education

Whilst education is different from both healthcare and private organisations, there is a lot in this literature review to get you thinking.  I was wowed by the comprehensive coverage of the technologies and the analysis of what might best be used when and where and by whom.  I started reading from the back - with the Appendices!



Introduction
Methodology
Changing
 technologies
The 
emergence 
of
 Web
2.0 
tools
A 
typology 
of 
Web
2.0 
tools
Changing
 learning 
and 
learners
Theories
 of 
learning
New 
forms 
of 
learning
Patterns
 of
 technology 
use
and 
the
 characteristics
 o f
learners
The
 changing
 role
 of
 teaching 
and 
teachers
Strategies 
for 
supporting 
the
 use 
of 
technologies
Barriers
 to 
uptake 
and 
lack 
of 
impact
Digital,
 networked
 and
 multi­literacies
Success
 factors 
and 
strategies 
for 
change
Contextual 
examples
Blogs,
 wikis 
and
 social
 tagging
Twitter.
Social 
networking.
Immersive 
environments 
and
 virtual
 worlds.
Summing
 up.
Conclusions
Appendices

New Tools Wiki - a stunning set of resources

The newtools workshop wiki is the most amazing set of resources I have come across for months - and those of you who know me well know that I don't use "most amazing" very often. I'm at a loss for words on how to describe it so you need to go and have a look for yourself.

Be prepared to spend some time exploring it...

Tips for sharing information via the web

I'm always looking for quick and efficient ways to share information. Here are three that I use and find really helpful. There is some crafty webware available to help the process and it's changing all the time.

1. Social Bookmarking. I use http://www.del.icio.us.com/. If you're still bookmarking to your browser then consider using social bookmarking. Want to know what I am bookmarking then find me on this site - my username is sfraser881. You can find others who might be bookmarking thinsg like you - it is a whole new world of search, discovery, annotation and sharing.

2. Highlighting. Ever found a great paragraph in a website and wnated to point that out to someone? You end up sending an email to a friend with a long winded note explaining what it is all about. No more - use the tool from http://www.awesomehighlighter.com/. Easy to use, you go to the web page you want, use the highighter and it then prompts you to either email the link or share. Here is an example from my book reviews blog http://awurl.com/cpmju0106113

3. Google notebook. If I'm collecting a variety of resources from the web on a specific topic and then want to share those resources often I'm stuck. I now use Google notebook (sign up on iGoogle). You find the web page, right click, add to notebook and it then saves to the notebook you want. When you're ready you can then share that notebook with anyone else. They can then see your web research as well as any comments you may have in there.